Tech and Sports Venues: What tech will increase efficiency?

23 May 2018 openplay Leave a comment Operations, Technology

“Time is money”- So I’ll keep this brief.

Tasks that are performed by hand can be slow and filled with human error. Technology not only makes actions quicker, but can keep information regimentally categorised and constantly updated. In some cases, tech can reduce or even replace manual labour and will certainly increase efficiency. Let tech take care of tedious tasks, so you can put your energy and money into improving the customer’s experience.

Accounting Software



Let’s face it, unless you live and breathe Excel spreadsheets and number punching, doing your accounts is a pain. Xero, Sage, and QuickBooks are tools that will reduce both your paperwork and your time spent on a calculator. Their services are cloud-based, offering automatic invoice chasing and accounting from your mobile. They can be used by experts or novices and can work in tandem with an external accountant.

Online Booking System



OpenPlay provides bespoke booking systems that are specifically geared towards sports venues and activities. Our venue management software suits block bookings, recurring payments, voucher codes and more. Memberships can be managed via your dedicated members section, with integrated direct debits and invoicing. You can easily amend, cancel, or refund a booking and issue automatic confirmations to customers. Cash bookings will integrate with your OpenPlay account, enabling you to monitor your facility’s usage rates, financial information, and demographic breakdown. This leads to better scheduling and pricing plans which, in turn, results in maximised footfall and profit.

Internal Communication



Team meetings are not always possible, and emails are easily ignored. Slack offers a Watsapp style messaging service, that is designed for professional use. It streamlines communication within a company and allows for instant alerts, updates, and scheduling. The service is categorised by “channels” that you and your staff create. For instance you can create a “reception channel” that allows staff to swap shifts and keep on top of the rota. A “good reads channel” keeps your employees up to date with everything relevant to your business. With better in-house communication, goals are set quicker and employees remain on the ball.

Access Control



Gone are the days when people sign their name to enter your facilities. We have been using membership fobs and key cards to access facilities for many years now. But what about drop-in customers? Do they still have to sign a paper form? At OpenPlay we are developing an app that increases the flexibility of your access passes and decreases the queue at reception. The app automatically syncs with a customer’s OpenPlay booking, so access can be restricted to the day or even the hour of play. Not only can you adapt the time but also the area of the facility. For example someone who has booked a game of squash could get restricted access to the changing rooms and the specific court. We believe that the membership card is in its sunset years. It is only a matter of time before venues realise the potential of digital access.

Social Media Management



Buffer is a management tool for social media marketing. It links the various social platforms together in one neat hub. When trying to increase your online traffic, it is important that you post the right content at the right time. Buffer lets you schedule and queue posts days, weeks, even months in advance; helping you to increase efficiency. It realises that you may not want to post the same thing on Facebook as you do on LinkedIn, so you can tailor your posts to each platform. One of the best aspects, is that data recording is easily readable through your Buffer account. Track interactions and engagement on posts you have shared, so you can improve performance and greater understand your market.

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